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Dive into the Transform Sales Podcast - your go-to destination for insights in sales and marketing. Engage with our powerful conversations featuring industry leaders from sales agencies, training platforms, and technology sectors. Uncover strategies, trends, and tips to revolutionize your sales process, whether you’re a buyer or a seller of Sales Services and Sales Tech. Join us and transform your sales strategies for impactful results. Tune in, be inspired, and let’s change the sales game together.
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Monday Jul 10, 2023
Monday Jul 10, 2023
In the Transform Sales Podcast #80, Amir Reiter interviews Steve Burton, CRO at the Point Company. Here Steve shares his background in sales and emphasizes the importance of providing value to customers. They talk about their best fit clients and the need for alignment in sales methodologies. They also discuss the process of building target lists and the role of phone calls in their sales approach. They caution against solely focusing on cost when choosing an agency and advise businesses to consider success potential and realistic expectations. Overall, they recommend knowing your metrics and finding a partner who can help you achieve your goals.
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