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Dive into the Transform Sales Podcast - your go-to destination for insights in sales and marketing. Engage with our powerful conversations featuring industry leaders from sales agencies, training platforms, and technology sectors. Uncover strategies, trends, and tips to revolutionize your sales process, whether you’re a buyer or a seller of Sales Services and Sales Tech. Join us and transform your sales strategies for impactful results. Tune in, be inspired, and let’s change the sales game together.
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Monday May 22, 2023
Monday May 22, 2023
In the Transform Sales Podcast #61, Amir Reiter interviews Amanda Puppo, CEO at MarketReach, to delve into the frequent mistakes B2B buyers commit when on the hunt for a Sales Agency to handle their lead generation. Amanda underscores the significance of viewing marketing and lead generation as strategic, long-term investments rather than quick, temporary solutions. She also warns against treating appointment-setting and lead generation as mere commodities, cautioning that the pursuit of the lowest price often leads to disappointing results.
RESOURCES & LINKS:
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